El Moreno Going All In for The Great Cut

In Advocate by El Moreno21 Comments

Because Long Hair Lives In The Heart

Since the beginning it’s been all heart.

Creating this brand, publishing each piece of content, developing our products, building and maintaining the website, responding to your comments and questions, and pressing on.

It’s come from the heart.

We are so passionate about what we are doing here, we believe so much in this community and we care so much about our charity partners, that we’re putting it all on the line to assemble the greatest charity hair-cutting event in history.

And just like we’re giving it everything we’ve got to pull this off, I’m doing the same thing when it’s my turn to go under the shears.

See why I’m cutting off all my hair for The Great Cut: what it means for me, what it means for the kids and what it means for The Longhairs.