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A Masculine Man Gives First

In Advocate by El SicarioApril 25, 20243 Comments

Explore the transformative power of being a giver, balancing generosity with boundaries. Learn how giving, even in small ways, can lead to profound strength and fulfillment.

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A Dude’s Guide to Emotional IQ

In Educate by El SicarioOctober 26, 202310 Comments

Part of fostering masculinity and being the best man we can be is having a strong emotional IQ.

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Masculinity Demands Integrity

In Educate by El SicarioSeptember 14, 202326 Comments

Why are the long hair guys talking about personal integrity? Because our purpose is developing masculinity, and masculinity demands integrity.

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Long Hair Jiu Jitsu Practitioner Chris Lucas

In Advocate by El SicarioAugust 10, 20236 Comments

El Sicario sits down with his friend and long-haired jiujiteiro Chris Lucas to talk about military service, being your best self, and long hair in jiu jitsu.

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You Gotta Work For It

In Advocate by El MorenoJuly 13, 20224 Comments

Meet longhaired blue collar badass DMAXRYNO, and a brand dedicated to the blue collar worker. Because if there’s anything you want in life, you gotta Workforit.

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Masculinity, Art & Music with El Sergioso

In Advocate by El ChuckarinoApril 15, 20225 Comments

In this rock & roll interview, El Moreno and El Sergioso rap about two of the three pillars of our core vision: to inspire confidence and develop masculinity.

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Does Long Hair Make Us Masculine?

In Advocate by El RizadoSeptember 8, 201913 Comments

How do we define our masculinity? Does long hair make us more or less masculine? Here El Rizado considers how men express our masculinity—and the role of long hair.

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